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Strategic Planning

Museum Employees

Strategic planning helps organizations clarify where they are going and how they will get there. A strong strategic plan allows organizations to make confident decisions that are in line with their mission. Strategic planning is especially important for mission-driven organizations that need to balance community impact, the realities of funding, board and stakeholder needs, and staff capacity. 

 

The process of strategic planning might include:

  • Mission and vision review — Does your mission and vision still reflect the work you are doing? 

  • Environmental scan — What is happening (internally and externally) that could affect your organization?

  • Community needs assessment — What does your community need and how could you better serve them?

  • Stakeholder engagement — Are the views of all your stakeholders (board members, staff, volunteers, partners, community members, etc.) being heard and considered? 

  • Metrics and accountability — How do you know you’re making progress and meeting your goals? 

 

Oberg Research will help guide your strategic thinking process through a custom-tailored, structured process that will help your organization achieve sustainable impact.

Oberg Research logo representing an independent evaluation company

Audience Research and Evaluation Consultants

OFFICE LOCATIONS

Alexandria, Virginia

Denver, Colorado

Washington, D.C.

EMAIL

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